400 | 420 Centennial
Identity, Web Design & Marketing Materials
400 | 420 Centennial is a pair of two luxurious condominium buildings located in the prestigious village of Sewickley, PA. I led a team of designers to develop the marketing strategy, name, logo, location photography, website and take-home package to help sell this premium style of living. The goal was to create a sense of exclusivity, as there were a limited number of residences available. A password protected website was created to limit access to the information. Passwords were provided to potential buyers when met with in person, along with a flythrough video of two units. A customized folder containing amenities, finishes and a floor plan was provided as a take-home. Five units were sold after the first five meetings.
